In this modern world everyone is connected to the World Wide Web and there are so many websites in the internet to serve them. So it is important for the website owners to promote and optimize their site. A new website must come to the search engine result page for higher traffic at their site. Search engine optimization is a vital approach for achieving this goal.
To appear on the front page of the search result one has to optimize their site before submitting it to the search engine. But traditionally search engine optimization specialists charges very high and everyone can not afford that. Well, if you can’t afford to have search engine optimization firm then follow below mentioned steps for top placement at search engine.
Step 1: Analyze you competition and optimize according to it. Make a list of the top ten website that has higher PR. Look for the specialties of these pages like the keywords they uses, the density of the keywords, the Meta tags they posts, check out the number of pages they have, the number of site that links them etc. You should also analyze the quality and the performance these site offer. After these estimations you will know are they beatable or not. You will also have clear idea about what to do for high PR.
Step 2: The next step is to add Meta tags that will reflect your page. If you don’t have keywords you will never come at the SERP. So choose your keyword intelligently and put them at strategic places so that search engine recognizes them easily.
Step 3: Obviously creating Meta tags will help your websites but you have to choose your title tag wisely because they appear at the top of your site and every search engine uses them. The title tag should not be more than 14 words.
Beside these check your URL before submitting it to the search engine. It must not be broken and should not have any wrong spelling.